Our specialized team boosted marketing results with data solutions, using Power BI to develop an advanced dashboard that transformed the client’s business management. Through a collaborative process, we designed a solution tailored to their specific needs, starting with functional documentation, database analysis, and preliminary design. We identified key indicators, implemented business rules, built the dashboard, and tested it to ensure its effectiveness.
The results exceeded expectations, optimizing commission payment management in monetization processes and improving the contact rate based on sales effectiveness. This led to a significant increase in the conversion rate and higher profits. Furthermore, by visualizing progress quickly, goal achievement was maximized and effective adjustments were made in real time.
Thanks to the integration of indicators, it was possible to identify the most profitable channels to redirect the budget and increase performance. The effectiveness of different sales channels was also analyzed, optimizing strategies and budget allocations.
This project exemplifies how Power BI can be a key tool for businesses to efficiently manage critical information, enabling them to make informed decisions and increase their competitiveness. The final solution not only met but exceeded initial expectations, generating a direct impact on the client’s results and serving as a model for future implementations in other business areas.
Trust our expertise to take your data to the next level with Power BI. Empower your strategic decisions and maximize your business results.
¡We invite you to download our Success Story: Impulsando los Resultados de Marketing con soluciones de datos!
